Wichita State sport management student Liam Crawford recently served as a media host relations assistant during the NCAA men’s basketball tournament in Wichita in March, gaining hands-on experience with media operations, technology support and game-day logistics.
“This is a sport management experience that you can’t get anywhere else,” Crawford said. “I am so grateful that I had a role in putting on such a great event for the city of Wichita.”
The opportunity helped him connect classroom learning to real-world practice and gave him a new lens for viewing the sports industry.
“My whole vision of sports has changed,” he said. “When I sit down and look at any sporting event, I see more than just the game — I see the behind-the-scenes and what coordinators are doing just to put on that sporting event.”